Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients. Jay Conrad Levinson, Michael W. McLaughlin

Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients



Download Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients



Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients Jay Conrad Levinson, Michael W. McLaughlin ebook pdf
Publisher: Wiley
Language: English
Page: 305
ISBN: 047161873X, 9780471618737

Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.

From the Back Cover

Proven guerrilla marketing tactics specifically designed for consultants

Jay Conrad Levinson’s Guerrilla Marketing revolutionized the way marketers do business by defying the conventional wisdom that effective marketing means spending big bucks. He devised highly successful marketing strategies that rely on creativity, imagination, and energy--instead of money--to get the job done. Now, Guerrilla Marketing for Consultants applies the power of guerrilla marketing to the hypercompetitive business of consulting.

"Wow! If you’re the sort of person who tells someone how to build a watch when they ask you what time it is, this is the book for you. No baloney, essential, useful hands-on advice for anyone who’s serious about being a consultant." --Seth Godin, author of Free Prize Inside

"Great consultants don’t just talk about marketing, they do it--every day. That’s why they win. Follow the marketing advice in this book, and you’ll outsell, outperform, and outlast your competitors." --Jeffrey Fox, marketing consultant and author of How to Become a Marketing Superstar

"Mike McLaughlin and Jay Levinson are two of the smartest, street-savvy marketers around. Guerrilla Marketing for Consultants distills their collective wisdom into a practical field guide, chock-full of practical tips and tactics." --Harry Mills, author of The Rainmaker’s Toolkit and Artful Persuasion



MORE EBOOKS:
Grow up!: How Taking Responsibility Can Make You a Happy Adult cheap book
Mathematical Analysis I (Universitext) (v. 1) epub free download
Download Lectures on the Hyperreals: An Introduction to Nonstandard Analysis ebook
Henry and Mudge and the Funny Lunch pdf free download







Tags: Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients ebook pdf epub djvu mobi rar
Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients pdf epub djvu free download
Download Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients free ebook pdf epub
Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients read online free book
Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients cheap ebook for kindle and nook
Jay Conrad Levinson, Michael W. McLaughlin ebooks and audio books
Guerrilla Marketing for Consultants: Breakthrough Tactics for Winning Profitable Clients download pdf epub rar rapidshare mediafire fileserve 4shared torrent depositfiles scribd